A refurbished ambulance transfers referral patients between WestVet Emergency Center in Meridian, Idaho, and nearby practices.
Here's what the different types of customers mean to you.
May 1, 2008
By:
Bob Levoy
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Use J.D. Power's three customer categories to decode your clients so they'll put their power to work for you.
A crop of new studies offers a wealth of insight into pet owners' attitudes. The challenge? Knowing what to do with all that knowledge.
Apr 1, 2008
By:
John Lofflin, Special Assignments Editor
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Studies show a disturbing trend. The number of visits pet owners make to their veterinarian is declining.
Are online ratings services your friend or foe? Here's how to make them work for you.
Apr 1, 2008
By:
Mark Opperman, CVPM
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Let's say you're casually googling your practice one day when you find a review that makes your eyes pop out of your head ...
Mar 1, 2008
By:
Andrew Rollo, DVM
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How can I encourage clients to buy pet food and other supplies from my practice?
Mar 1, 2008
By:
Ann Selander, CVT, CVPM, MBA
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Our practice is interested in offering pet first aid and CPR classes to our clients. How do we get started?
Take your reminders to the next level with these tips from the trenches.
Mar 1, 2008
By:
Philip VanVranken, DVM
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Brochures let us explain the technical aspects of parasite-related diseases, the tests to detect them, and the products to control them. Maybe some of our ideas could work for you too.
Feb 8, 2008
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Use this PDF form to help clients learn the right number of calories to feed their pets.
They just need your help. A form to help calculate calories is a great tool for clients with portly pooches and flabby felines.
Feb 1, 2008
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Weight loss is tough for anyone—two-legged or four-legged. However, weight loss can not only add years to a pet's life, it can also make those years more enjoyable. Helping your clients trim a few pounds off of their cuddly companions may be easier than you think. They just need to understand the process, pay attention to detail, and call on your assistance and that of your healthcare team.
